QHOTELS INVESTS IN A NEW BRAND SPA – The Spa at The Midland

QHotels is investing over £1.5 million in creating a much needed, city centre day spa brand inside the iconic Manchester hotel, The Midland. The former health club is currently being completely replaced with a new, uber-chic, yet highly accessible spa which is set to open in June 2015. The new spa brand will appeal to the local market in Manchester in the same way that the hugely popular and award winning restaurants 'The
French' by Simon Rogan and 'Mr Coopers House & Garden' (which are also housed at The Midland) have, whilst still providing a spa experience for the residents of the hotel.

Once launched, The Spa at The Midland (as it will be known) will provide high-quality ESPA and Jessica treatments in premium surroundings for both day and residential guests. The spa will boast several relaxation areas, a sauna and steam room, a relaxation pool, eight treatment rooms, a Rasul (a steam and
heat treatment, where you apply your own therapeutic muds) and a stylish, secluded spa café.

One of the key aspects of The Spa at The Midland will be to not only offer relaxing massages, sumptuous facials and a range of premium beauty and nail treatments, but also include a large relaxation space for individuals and groups, with unique 'relaxation cocoons' and 'sleep chambers' to meet the increasing demand
for mindfulness and tranquillity just a short step away from the cosmopolitan, lively streets of Manchester.

Pre-treatment areas will overlook the relaxation pool, where guests will be able to pre-select real-time updated music they would like during their treatment.  The rooms themselves will have a striking feature wall and treatment beds will each have heated blankets for the most comfortable experience possible.  Lighting
will be calming and soothing to give the experience of being detached from the city life outside.

Crucially, the treatment offering will also include a section focused on the 'urban' beauty market using the latest facial and body technological concepts for those who demand rapid results. This, along with its central location, will ensure that The Spa at The Midland becomes a premium beauty destination for people in Manchester for a treatment or a full, rejuvenating spa day.

A new, premium, exclusive gym membership will also be introduced for a maximum of 200 privileged members who can take advantage of a truly personal and secluded environment, plus individual training with the on-site Personal Trainers and the latest Pulse gym equipment with integrated screens, programmed to each individual
member's fitness requirements.

Charlie Thompson, Group Spa Support Manager at QHotels and Chair of the UK Spa Association, said "The plans for The Spa at The Midland are incredibly exciting, and our key objective is to provide Manchester with a first-class day spa and beauty destination for quality treatments, and provide relaxing packages for overnight spa guests in the 312 bedroom hotel. Careful consideration has been given to ensuring the customer journey is both premium and smooth from start to finish, and there has been huge attention to ensuring the spa compliments the existing restaurant brands in the hotel by appealing directly to the local market. We have huge ambitions to become the 'go-to' spa in Manchester, a city that is second only to London in demand for spa treatment services."

The spa refurbishment follows an incredibly successful year of high-profile endorsements for The Midland including Hotel of the Year at The Cateys - an awarding body that recognises and celebrates the individuals, teams and businesses in the hospitality industry.

To keep up to date on the latest The Spa at The Midland news, please visit http://www.qhotels.co.uk/the-spa-at-the-midland-is-coming-soon!/

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