QHotels is gleaming gold this July after receiving over 39
accreditations and awards in the last 12 months, recognising its
exemplary service standards.
Our latest success sees The Oxford Belfry, Chesford Grange, The
Stratford, Crewe Hall, Ashford International Hotel and The
Westerwood Hotel and Golf Resort retain the VenueVerdict Gold
Standard Accreditation, for the second consecutive quarter this
It also follows us receiving top honours earlier in the year,
VenueVerdict's Gold Standard Group award and No.1 Large Group
award, and most recently celebrating industry success with The
Midland crowned Group Hotel of the Year at the Caterer and
Hotelkeeper Awards 2014.
Only 27 venues in the UK received the Gold Standard
Accreditation this quarter, based on how likely event hosts are to
recommend a venue for a conference or event. Feedback was collected
from 22,000 event hosts and customers across 380 venues, through
research conducted by BDRC Continental, the UK's largest
independent market research agency.
Not only are we enjoying success with our award wins, but our
reputation as a high quality conference and events provider has
seen a 164% uplift YOY in conference web enquiries.
Michael Purtill, Managing Director at QHotels, said: "We have
had a brilliant start to 2014 and the latest VenueVerdict victory
has enabled us to continue to shine with our conference and events
offering specifically. We can already see the positive effect this
is having on the level of enquiries our team are receiving across
"The accreditation is testament to the hard work of our teams at
each hotel, dedicated to providing a professional, helpful,
friendly and flexible service, tailored to each organiser's needs.
It is also of the upmost importance as it proves that event hosts
are not only enjoying our exemplary service but are actively
"It shows that we're consistently hitting the mark with
our meetings and events offering, with some of our hotels having
retained this accreditation since 2011."
Continually evolving our product, we ensure that the feedback we
receive is not only listened to but also put into action, resulting
in us achieving 14 points above national average in Net Promoter
James Bland, Client Services Director at BDRC Continental, said:
"Achieving and maintaining a Net Promoter Score that is
consistently above the national benchmark requires a very high
level of performance across the board. However, the
attributes that separate the good from the great are generally the
softer, more people-focused elements of service. Achieving
high scores for understanding planners' priorities, having
friendly, helpful staff and adopting a flexible and responsive
approach will have the greatest impact on brand advocacy, and these
are all areas in which QHotels continue to perform strongly."
We're continuing to innovate within conference and events
sector, tailoring our offering to reflect changing booker
requirements. Most recently, we added free dedicated event
broadband internet to our portfolio, offering event hosts live
streaming at optimum speed with increased security, to ensure
greater flexibility in extending the reach of meetings and events
beyond the venue.
This offer is only available for events contracted by 30th
September 2014 with a minimum value of £10,000 + VAT.
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