What makes a perfect pitch? Many people need to give
presentations or pitches at some time or other as part of their
jobs, but according to research by QHotels, more than half of
people lack confidence in their public speaking skills.
But while not everybody can be a natural speaker, there are some
surprisingly simple rules to writing an engaging speech that
anybody can follow - and with the help of speechwriting expert
Philip Collins, we're going to share those with you.
Philip Collins has worked as a journalist, a political adviser
and an investment banker, and was Chief Speech Writer to former
Prime Minister Tony Blair - making him perfectly placed to analyse
the science behind making a persuasive pitch.
We asked him to analyse speeches made by five successful people
- Steve Jobs, Seth Godin, Emma Watson, Ken Robinson and JK Rowling
- to pick out the common threads in each and explain what they can
tell us about becoming a better public speaker.
Find out more by exploring the elements which make a perfect