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Conference Predictions - 6 Month Review – June 2014

Conference and Meetings

Claire Rowland, Director of Marketing at QHotels reviews predictions from January and shares her thoughts on conference trends for the next 6 months.

"2014 has been named as the year for recovery for the events & conference industry and we're definitely seeing its affect in our business as enquiries continue to rise and briefs become more tailored with increased spend.

Quality and service are still king but more companies are looking for an event with a difference within faster and short lead booking cycles, reflecting the need for a strong ROI in quality and service.

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